Planned, designed and executed the Fujitsu World Tour 2017. Traveled across 25 world venues, across 6 continents & welcomed over 15,000 participants, thought leaders, innovators & Fujitsu experts. Showcased some of the most innovative technology and services including cutting-edge Artificial Intelligence (AI), biometric technology and robotics.
Fujitsu’s experts shared information and solutions to some of the biggest challenges that businesses face today. The hashtag #FujitsuWT trended on twitter with tweets from the attendees tweeting live about the sessions, participation in tweet café and other interactive engagements on site.
The launch of the first store of Xiaomi in Phoenix Market city Bangalore was to translate the tremendous online success to the on-ground retail scene to bring the ultimate Mi experience – The Mi Home. Mi Home is their real-world extension of Mi.com which gives the consumers, a hands-on experience of their products to experience the phone at an intimate level. The Mi Home brings about an exciting experience of buying new Mi products. The theme of the Launch - The activation line was I <3 Mi , which was also used on the T-shirts worn by Team Xiaomi at the launch.
Created an engagement zone at the AI Conclave event for the programmers & decision makers attending the event. A golf booth was created using the Intel mother board as the landscape for the golf arena. Attendees who were able to score a pocket using the golf equipment won interesting goodies. The booth stood as the most appreciated engagement activity. It saw 270 + attendees engaged over the span of the event.