The Lux Golden Rose Awards ground event was a full house with majority of the industry artistes who attended the event. The show has set a benchmark in terms of television ratings for award shows. In terms of the objectives the brand Lux had set out to achieve commendable mind measures.
It was an unique award property entirely conceptualized & curated by Wizcraft
The Global Citizen Campaign started their journey in India with a bang. The event was written about on every social media platform and was definately the biggest concert that India has ever seen.
A social action platform for a global generation. The event was high on technology, had an impeccable set design. Headlined by a mix of international & national superstars. The show saw the likes of Chris Martin, Jay-Z, Amitabh Bachchan, A.R Rahman amongst many others take the stage by storm. Approximately 80000+ people attended.
A set of designers, conceptualizers, editors, script-writers, producers, directors, set designers, choreographers, PR professionals, marketers, event planners, and operational experts come together to make this show as exceptional as the IIFA’s.
Wizcraft has been given the responsibility of re-moulding the Awards, producing and managing them for the coming decade by the Film Producers Guild of India.
Wizcraft remoulded the Guild awards completely to make it one of the best award shows.
The 104th Edition Indian Science congress was held in Tirupati in the month of January, 2017. The event was inaugurated by the Prime Minister of India, Shri Narendra Modi. The event had two folds, the main event and the cultural event. Wizcraft was in charge of the production and operations of the main event and the end to end management for the cultural event. The main event was attended by some big names such as Chief Minister of Andhra Pradesh, Collector of Chittor etc.
The cultural night had performances by big names such as Sivamani, Usha Uthup, Sunitha Upadrashta, Vikku Vinayak, Siddharth Mahadevan etc. Apart from these performenaces, a variety of ideas such as a lazer show, fireworks display, sand art etc was seen at the event.
The whole show was conceptualized in a manner to connect the viewers with all the characters from various serials of the network. From the beginning to the end of the evening , the different performances / acts that took place were various URAVUGAL (relationships) that run through a family - romance , teasing , celebration, husband-wife, friends, nature etc. To celebrate Tamil language the opening act was a tribute to this ancient language , a semi-classical dance act. Artists from all 18 serials, were a part of the nomination process for the popular categories. The introduction for these categories were announced through an enactment/interaction at the beginning of each nomination by a pair / artists from these serials. The act was a two minute act scripted in a humorous way & was appreciated by all. Being part of the Sun network family are two gorgeous women from the Tamil film industry as well - a tribute to these two women were designed as a part of this show. Film celebrities danced to foot tapping numbers of Raadhika Sarathkumar & Ramya Krishnan.
The Ceremony showcased India as a grand celebration. The festive journey transported the audience across India’s amazing cultural landscape. From the musical pillars of Hampi to the dance, arts, festivals and rhythms of India, the ceremony was an invitation to experience the heartbeat of a glorious civilization. The performances on stage were richly complemented by imagery and graphics on the LED screens. For the first time in the world, a spectacular aerial gown projection (dancer in mid air) was created to celebrate India’s artistic legacy. The ceremony culminated with a grand welcome performance inspired by the Mysore Dasara in Karnataka, symbolically highlighting the India Tourism motto - ‘Atithi Devo Bhava’.